Nestle

Nestlé

results

Direct-to-Consumer insights from a Two-Sided Experiential Marketplace.

330,000 employees

Portfolio comprised of more than 2,000 brands

100 Net Promoter Score, exceeding industry benchmarks

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Results

With a robust infrastructure built on AnyRoad, Nestlé’s two-sided marketplace delivered several impressive results. Most notably, the program:

  • Delivered a best-in-class NPS score of 100.
  • Built a fully-operational two-sided marketplace in 60 days.
  • Proved viability and value of the marketplace proof of concept.
  • Enabled the two-sided marketplace at scale with AnyRoad Experience Manager.
  • Delivered safe, accessible experiences to dog trainers and pet owners — even late technology adopters.

“For us, the big win was how quickly we were able to stand up something meaningful — with meaningful data and results — with AnyRoad. In just 60 days, we were able to look at usage and make adjustments in real time to make the project a success.”

Angela Smith, Digital Innovation Specialist | Nestle Usa
case studies

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Campari Club

Campari Group, a global leader in the spirits industry, is renowned for its vibrant brand experiences and consumer-centric approach. With iconic brands and unforgettable experiential events worldwide, Campari Group prioritizes consumer engagement as central to its marketing and brand strategies. In partnership with AnyRoad, Campari has optimized these immersive brand experiences, ensuring each interaction strengthens consumer loyalty, brand awareness, and market reach.

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Campari Group

Campari Group, a global leader in the spirits industry, is renowned for its vibrant brand experiences and consumer-centric approach. With iconic brands and unforgettable experiential events worldwide, Campari Group prioritizes consumer engagement as central to its marketing and brand strategies. In partnership with AnyRoad, Campari has optimized these immersive brand experiences, ensuring each interaction strengthens consumer loyalty, brand awareness, and market reach.

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Anchor Brewing Co.

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Absolut

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experience count.

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