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Version: 7.7.2022

Welcome to the website (the “Site”) of AnyRoad Inc. (“AnyRoad”, “we”, “us” and/or “our”). This Site is operated by AnyRoad and has been created to provide information about our company and our experience relationship management solution services, mobile applications, and related services (together with the Site, the “Services”). This Privacy Policy (the “Privacy Policy”) sets forth AnyRoad’s policy with respect to information including personally identifiable data (“Personal Data”) and other information that is collected from visitors to the Site and users of the Services (the “Visitors”, or individually, “Visitor”, “you”, and/or “your”). Any discussion of your use of the Service in this Privacy Policy is meant to include your visits and other interactions with the Site and Services, whether or not you are a user of AnyRoad’s SaaS product.

By using the Services, you do hereby warrant and represent that:

You have read, understood, and agreed to all terms and conditions stated herein, including our Customer Terms of Service (“Customer Terms”), available at www.anyroad.com/terms and the End User Terms of Service (“End User Terms”), available at www.anyroad.com/end_user_terms, which govern the use of the Services, as applicable.

You are giving AnyRoad permission to use and store such information consistent with this Privacy Policy and our Customer Terms of Service and End User Terms of Service.


Important Information for Visitors Outside of the U.S. – Transfer of Data

We primarily store data about you, including Personal Data, on servers located and operated within the United States. If you reside outside of the United States, in order to provide and operate the Site and Services, we may send and store your Personal Data outside of the country where you reside or are located, to the United States. Therefore, our collection and use of your Personal is subject to the United States’ laws related to privacy and use of personal data and information. These laws, including what is determined to be “personal data and/or information,” are different and may be less protective than those applicable to you in your country of residence. By accepting the terms of this Privacy Policy, you acknowledge, agree, and consent to (1) the transfer to and processing of personal information on servers located outside of the country where you reside, (2) our collection and use of your personal information as described herein and in accordance with the laws of the United States that may be different and may be less protective than those in your country and (3) that you are taking a risk by using the Site and Services. If your personal information is transferred from the European economic area and/or Switzerland, or the United Kingdom to AnyRoad located in the United States, respectively, please see the Privacy Shield section below.

EU-US Privacy Shield

AnyRoad’s commitment to comply with the Privacy Shield Principles

AnyRoad is a participant in the Privacy Shield and has self-certified to the Privacy Shield framework. AnyRoad confirms its commitment to comply with the EU-US Privacy Shield, the UK-US Privacy Shield, and the Swiss-US Privacy Shield as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries, the United Kingdom, and Switzerland to the United States, respectively. AnyRoad has certified that it adheres to each of the Privacy Shield Principles: Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit https://www.privacyshield.gov.

Accountability for onward transfers

AnyRoad’s accountability for personal data that it receives under the Privacy Shield and subsequently transfers to a third party is described in the Privacy Shield Principles. In particular, AnyRoad remains responsible and liable under the Privacy Shield Principles if third-party agents that it engages to process the personal data on its behalf do so in a manner inconsistent with the Privacy Shield Principles unless AnyRoad proves that it is not responsible for the event giving rise to the damage.

Right of access

You have a legal right to request the personal information about you held by us. On request, we will provide you with a copy of this information. You also have a right to correct, amend or delete such personal information where it is inaccurate or has been processed in violation of the Privacy Shield Principles.

Resolution of disputes and complaint mechanism

In compliance with the Privacy Shield Principles, AnyRoad commits to resolve complaints about your privacy and our collection or use of your personal information. If European Union, UK, or Swiss residents have any queries related to the processing of your personal information under the Privacy Shield framework, we encourage you to contact us directly in the first instance at privacy@anyroad.com or 505 Howard Street, 4th Floor, San Francisco, CA 94105.

Independent recourse mechanism

For any complaints that cannot be resolved with AnyRoad directly, we have agreed to cooperate with JAMS. If you are unsatisfied with the resolution of your complaint, you may contact JAMS at www.jamsadr.com/eu-us-privacy-shield for further information and assistance. These recourse mechanisms are available at no cost to you.

Binding arbitration

As further explained in the Privacy Shield Principles, a binding arbitration option will also be made available to you in order to address residual complaints not resolved by any other means.


AnyRoad is subject to the investigatory and enforcement powers of the U.S. Federal Trade Commission (FTC).

Disclosure of EU, UK, and Swiss personal data to public authorities and law enforcement agencies

AnyRoad may be required to share your personal information in response to lawful by public authorities, including to meet national security and law enforcement requirements.

Information We Collect

When you interact with us through the Services, we may collect Personal Data and other information from you, as further described below:

1. Personal Data That You Provide Through the Services and Offerings

We collect Personal Data from you in connection with the Services or Offerings when you voluntarily provide such information, such as when you contact us with inquiries, respond to one of our surveys, register for access to the Services or use certain Services, or purchase or otherwise obtain admission to an event, tour, or other offering provided by certain businesses (the “Offering”), including:
Your name;
Geographic location of your computer or mobile device;
Phone number;
Email address;
Offering booking requests;
Offering booking payments;
Names of any additional guests in connection with an Offering;
Records of any feedback, questions answered, and other communications you send to us;
Check-ins relating to Offerings; and
Bank account and other Financial Information (as defined below)

We may also require you to provide us with your financial information, including billing name, address, and credit card number (“Financial Information”) in order to use certain features of our Services or attend any Offerings. We do not store full credit card information on our servers. We use a third-party vendor, Stripe, to process Financial Information and do not retain Financial Information ourselves. Further, AnyRoad may take and store photos or videos of you taken at the businesses with which you are purchasing or otherwise obtaining admission to an Offering.

2. Aggregated Personal Data

In an ongoing effort to better understand and serve the users of the Services, AnyRoad often conducts research on its customer demographics, interests, and behavior based on the Personal Data and other information provided to us. This data and research may be compiled and analyzed on an aggregate basis (“Aggregated Personal Data”), and AnyRoad may share this Aggregated Personal Data with its affiliates, agents, and business partners. This Aggregated Personal Data does not identify you personally. AnyRoad may also disclose Aggregated Personal Data in order to describe our services to current and prospective business partners, and to other third parties for other lawful purposes.

3. Automatically Collected Information

When you interact with AnyRoad through the Services and/or the Site, the various technologies used in connection with the Services and/or the Site collect and store certain information. Alone or in combination with other information, such automatically collected information may constitute Personal Data. This automatically-collected information includes:

Internet Service Provider;
Your interaction with the Site; and
The site from which you came to the Site and the Site to which you went from the Site.

AnyRoad may store automatically-collected information itself or such information may be included in databases owned and maintained by AnyRoad affiliates, agents, or service providers. The Services may use automatically-collected information and pool it with other information.

In operating the Services, we may use a technology called “cookies.” A cookie is a piece of information that the computer that hosts our Services gives to your browser when you access the Services. Our cookies are persistent cookies and help provide additional functionality to the Services and help us analyze Services usage more accurately. For instance, our Site may set a cookie on your browser that allows you to access the Services without needing to remember and then enter a password more than once during a visit to the Site. On most web browsers, you will find a “help” section on the toolbar. Please refer to this section for information on how to receive notifications when you are receiving a new cookie and how to turn cookies off. We recommend that you leave cookies turned on because they allow you to take advantage of some of the Service features. Further, our Service may use web beacons on our Site and in our communications to provide additional functionality to the Services and help us analyze usage of the Services more accurately. These web beacons may also track your IP address.

4. Location Information

Our Service may collect and use your location information (for example, by using the GPS on your mobile device) to provide certain functionality of our Service (“Location Data”). If you choose to enable our location features, your Location Data may be publicly displayed within the Service. Please keep in mind that other users can see this information about you, and they may use it or disclose it to other individuals or entities outside of our control and without your knowledge. Your Location Data may be subject to abuse, misuse, and monitoring by others, so please be careful if you choose to enable location functionality. We may also use your Location Data in an aggregate way, as described above in the “Aggregated Personal Data” section.

5. Google Analytics

We may allow third party service providers to use cookies or similar technologies to collect information about your browsing activities over time and across different websites following your use of the Services. For example, we use Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies to help us analyze how users use the Site and enhance your experience when you use the Service. For more information on how Google uses this data, go to www.google.com/policies/privacy/partners

The Purposes For Which We Use Information About You

1. General

AnyRoad and its subsidiaries and affiliates (the “Related Companies”) use the Personal Data and other information you provide in a manner that is consistent with this Privacy Policy for the following general purposes:

To operate and make available the Site and the Services;
To track, for example, the total number of visitors to our Site, the number of visitors to each page of our Site, and the domain names of our visitors’ Internet service providers;
For billing, identification and authentication, and fraud prevention;
To analyze Site usage and improve our products and the Site and Services;
To contact you and deliver administrative notices, marketing notifications and offers and communications relevant to your use of our products and the Services via email, SMS, push notifications, or otherwise;
To provide you with customer support;
For internal market research, troubleshooting problems, and detecting and protecting against error, fraud or other criminal activity;
To provide guidance to the businesses that are providing the Offerings on how to improve the Offerings;
To collect, receive or generate information from or about you related to Offerings on behalf of the Customers providing such Offerings to you;
To enforce our Terms and End User Terms;
As otherwise set forth in this Privacy Policy

2. Advertising

AnyRoad and its affiliates may use Personal Data to contact you in the future to tell you about services we believe will be of interest to you. If we do so, each marketing communication we send you will contain instructions permitting you to “opt-out” of receiving future marketing communications. In addition, if at any time you wish not to receive any future marketing communications or you wish to have your name deleted from our mailing lists, please contact us as indicated below.

3. Analytics and Market Research

AnyRoad may analyze Personal Data and web navigational data based on your interests and may use the analysis from this information (“Market Research”) in order to market the Site and Services, improve the Offerings provided to Visitors, improve the likelihood of a group of Visitors attending an Offering, and increase the likelihood that an Offering or a group’s experience with the Site and Services is relevant to Visitors.

AnyRoad uses data at the individual level to sell products and services to Visitors who express an interest in these products and services, through a poll for example, or to Users who can be presumed to have an interest based on results from our Market Research.

4. Mobile Services

AnyRoad may use your cell phone number to call or text you in order to provide you notifications about tasks and reminders about the Offerings, for marketing purposes, and to administer the Site and Services. If you would like more information about our policy, or to opt-out, please review below or the “Mobile Services” section of our End Terms of Service, available at https://www.anyroad.com/end_user_terms or email privacy@anyroad.com. You may be liable for standard SMS and per-minute charges by your mobile carrier. For users of AnyRoad’s mobile application, we may also message you via “Push” messaging, which you can opt-out of on your mobile device. Data rates may apply.

You can opt-out of receiving certain promotional communications from AnyRoad sent via text message at any time by following the instructions provided in text messages from AnyRoad to text the word, “STOP”. Please note that your opt-out is limited to the phone number used and will not affect subsequent subscriptions. If you opt-out of only certain communications, other subscription communications may continue. Even if you opt-out of receiving promotional communications, AnyRoad may, subject to applicable law, continue to send you non-promotional communications, such as those about your account, transactions, servicing, or AnyRoad’s ongoing business relations.

5. Financial Information

We use Financial Information solely as authorized by you in accordance with this Privacy Policy in order for you to use the Services.If AnyRoad intends on using any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time at which the Personal Data is collected.

Our Disclosure of Your Personal Data

AnyRoad is not in the business of selling Personal Data about you. We consider this information to be a vital part of our relationship with you. There are, however, certain circumstances in which we may share Personal Data about you with certain third parties without further notice to you, as set forth below:

1. Services

To operate the Services, we will share your Personal Data, such as name, age, address, and birthday, with the businesses with which you are purchasing or otherwise obtaining admission to an Offering. We may also share other Personal Data with such businesses in order for them to provide their Offerings to you and follow up with you on your experience at an Offering. If you opted-in to marketing communication, we may share your Personal Data with businesses that you’ve attended an Offering with in order for them to send marketing communications to you. If you choose not to receive further marketing communication, please contact the business from which you no longer wish to receive marketing communication. Further, your Aggregated Personal Data, automatically collected information, and Location Data may be shared with the businesses with which you are choosing and/or attending an Offering in order for them to do research on improving the Offerings. By choosing and attending an Offering with such business partners, your Personal Data is also subject to their respective privacy policies.

2. Business Transfers

As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution, or similar event, Personal Data may be part of the transferred assets. You acknowledge and agree that any successor to or acquirer of AnyRoad (or its assets) will continue to have the right to use your Personal Data and other information in accordance with the terms of this Privacy Policy. Further, AnyRoad may also disclose Aggregated Personal Data in order to describe our services to prospective acquirers or business partners.

3. Related Companies

We may also share your Personal Data with our Related Companies for purposes consistent with this Privacy Policy. For instance, we use FullStory session reply to process your data, provide faster customer support, aid fixing bugs and improve your user experience.

4. Agents, Consultants, and Related Third Parties

AnyRoad, like many businesses, sometimes hires other companies to perform certain business-related functions, where we may share Personal Data, Aggregated Personal Data, and automatically-collected information. Examples of such functions include mailing information, maintaining databases, and processing payments. When we employ another entity to perform a function of this nature, we only provide them with the information that they need to perform their specific function.

5. Legal Requirements

AnyRoad may disclose your Personal Data if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of AnyRoad, (iii) act in urgent circumstances to protect the personal safety of users of the Services or the public, or (iv) protect against legal liability.

Your Choices

You can visit the Site without providing any Personal Data yourself. If you choose not to provide any Personal Data, you may not be able to use certain Services. You may also opt-out of receiving communications from us, remove your information from our database, and choose not to receive future communications unrelated to the Services (such as those about your account, transactions, servicing, or AnyRoad’s ongoing business relations) by canceling your account; which you can do by contacting AnyRoad at privacy@anyroad.com. Further, if you register or attend an Offering or otherwise use any Services, we may occasionally contact you with information about special events, sales, activities, promotions, contests, submission opportunities, and programs. You always have the option to ask AnyRoad not to contact you with this information again. If you receive an unsolicited email from an AnyRoad domain, please contact us at privacy@anyroad.com

Personal Information Requests

Site users may also request certain information regarding our disclosure of Personal Data to third parties for their direct marketing purposes. To make a request, please contact us: privacy@anyroad.com.

For California and EU/UK Residents

California Civil Code Section 1798.83 permits Site users who are California residents to request certain information regarding our disclosure of Personal Data to third parties for their direct marketing purposes. To make a request, please contact us: privacy@anyroad.com. Furthermore, Site users subject to certain applicable laws (GDPR, CCPA, etc) have the following rights with respect to Personal Data we may have collected about them:

1. Requests to Know

You have the right to request that we disclose:

The categories of Personal Data we have collected about you;
The categories of Personal Data about you we have sold or disclosed for a business purpose;
The categories of sources from which we have collected Personal Data about you;
The business or commercial purposes for selling or collecting Personal Data about you;The categories of Personal Data sold or shared about you, as well as the categories of third parties to whom the Personal Data was sold, by category of Personal Data for each party to whom Personal Data was sold;
The specific pieces of Personal Data collected;
Other access rights as specified under applicable law

You may submit a Request to Know via email to privacy@anyroad.com or, if you are a California resident, via https://app.anyroad.com/ccpa. The delivery of our response may take place electronically or by mail. We are not required to respond to requests to know more than twice in a 12-month period.

2. Requests to Delete

You have the right to request that we delete any Personal Data about you that we have collected. Upon receiving a verified request to delete Personal Data, we will do so unless otherwise authorized by law. You may submit a request to delete Personal Data via email to privacy@anyroad.com or, if you are a California resident, via https://app.anyroad.com/ccpa.

3. Authorized Agents

You may designate an authorized agent to make requests on your behalf. You must provide an authorized agent with written permission to submit a request on your behalf, and we may require that you verify your identity directly with us. Alternatively, an authorized agent that has been provided power of attorney pursuant to Probate Code sections 4000-4465 may submit a request on your behalf.If you have provided information to us through an Offering, you should also direct your query for access, portability or any other rights to the Customer. If the Customer requests AnyRoad to remove or amend the data or to provide any other data rights, we will respond to their request within a reasonable time in accordance with the provisions below in this Privacy Policy and GDPR

4. Selling Personal Information

We do not sell and have not in the prior 12 months sold, Personal Data about California residents. Therefore, we have not included a “Do Not Sell My Personal Info” link on our Site. If our practices change, we will update this Privacy Policy and take any other necessary action to comply with applicable law. We do, however, disclose Personal Data for business purposes as described in the Our Disclosure of Your Personal Data – section above.

5. Methods for Submitting Consumer Requests and Our Response to Requests

You may submit a request to know and requests to delete Personal Data about you via: privacy@anyroad.com or https://app.anyroad.com/ccpa.

Upon receipt of a request and in order to protect your privacy and the security of Personal Data about you, we may ask you for additional information to verify your identity. Any additional information you provide will be used only to verify your identity and not for any other purpose. We will acknowledge the receipt of your request within ten (10) days of receipt. Subject to our ability to verify your identity, we will respond to your request within 45 days of receipt.

6. The Right to Non-Discrimination

You have the right not to be discriminated against for the exercise of your California privacy rights described above.


This Privacy Policy does not apply to any Personal Data collected by AnyRoad other than Personal Data collected through the Site and/or the Services. This Privacy Policy shall not apply to any unsolicited information you provide to AnyRoad through the Services or through any other means. This includes, but is not limited to, information posted to any public areas of the Services, such as forums, any ideas for new products or modifications to existing products, and other unsolicited submissions (collectively, “Unsolicited Information”). All Unsolicited Information shall be deemed to be non-confidential and AnyRoad shall be free to reproduce, use, disclose, and distribute such Unsolicited Information to others without limitation or attribution according to the terms set forth in the “User Content Transmitted Through the Service” section of the End User Terms.


AnyRoad does not knowingly collect Personal Data from children under the age of 16. If you are under the age of 16, please do not submit any Personal Data through the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data on the Services without their permission. If you have reason to believe that a child under the age of 16 has provided Personal Data to AnyRoad through the Services, please contact us, and we will endeavor to delete that information from our databases.

Links to Other Web Sites

This Privacy Policy applies only to the Services. The Services may contain links to other websites not operated or controlled by AnyRoad (the “Third Party Sites”). The policies and procedures we described here do not apply to the Third-Party Sites. The links from the Services do not imply that AnyRoad endorses or has reviewed the Third-Party Sites. We suggest contacting those sites directly for information on their privacy policies.

Integrating Social Networking Services

One of the special features of the Service is that it allows you to enable or log in to the Services via various social networking services like Facebook or Twitter (“Social Networking Service(s)”). By directly integrating these services, we make your online experiences richer and more personalized. To take advantage of this feature, we will ask you to log into or grant us permission via the relevant Social Networking Service. When you add a Social Networking Services account to the Service or log into the Service using your Social Networking Services account, we will collect relevant information necessary to enable the Service to access that Social Networking Service and your data contained within that Social Networking Service. As part of such integration, the Social Networking Service will provide us with access to certain information that you have provided to the Social Networking Service in accordance with your privacy settings for the Social Networking Service, and we will use, store and disclose such information in accordance with this Privacy Policy. However, please remember that the manner in which Social Networking Services use, store and disclose your information is governed by the policies of such third parties, and AnyRoad shall have no liability or responsibility for the privacy practices or other actions of any Social Networking Services that may be enabled within the Service.

You may also have the option of posting your Services activities to Social Networking Services when you access content through the Services (for example, you may post to Facebook that you performed an activity on the Service); you acknowledge that if you choose to use this feature, your friends, followers and subscribers on any Social Networking Services you have enabled will be able to view such activity.


AnyRoad takes reasonable steps to protect the Personal Data provided via the Services from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet or email transmission is ever fully secure or error-free. In particular, emails sent to or from the Services may not be secure. Therefore, you should take special care in deciding what information you send to us via email. Please keep this in mind when disclosing any Personal Data to AnyRoad via the Internet.

Changes to AnyRoad’s Privacy Policy

The Services and our business may change from time to time. As a result, at times it may be necessary for AnyRoad to make changes to this Privacy Policy. AnyRoad reserves the right to update or modify this Privacy Policy at any time and from time to time without prior notice. Please review this policy periodically, and especially before you provide any Personal Data. This Privacy Policy was last updated on the date indicated above. Your continued use of the Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

Retention of Information; Access to Information; Contacting AnyRoad

To preserve the integrity of our databases, we may retain information submitted by Visitors for an indefinite length of time as necessary to comply with our legal obligations, resolve disputes and enforce our agreements. If required by law, we will delete Personal Data by erasing it from our database. We will also respond to Visitors’ requests to delete or correct account or Personal Data, which you can do by contacting AnyRoad at privacy@anyroad.com.

To keep your Personal Data accurate, current, and complete, please contact us at privacy@anyroad.com. We will take reasonable steps to update or correct Personal Data in our possession that you have previously submitted via the Services. You have a right to access Personal Data about you. Please contact us at privacy@anyroad.com to find out how to access and change the information you cannot access on your own.

Please also feel free to contact us if you have any questions about AnyRoad’s Privacy Policy or the information practices of the Services.

You may contact us as follows: privacy@anyroad.com