AnyRoad empowers leading consumer brands with the technology and insights they need to deliver world-class live experiences and events.

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ANNOUNCEMENT

AnyRoad Raises $47 Million Series B

AnyRoad closes $47 Million Series B funding led by funds and accounts managed by BlackRock with participation from Andreessen Horowitz, Runa Capital, and Kaiser Permanente.
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GUIDE

The Complete Guide to Running a Successful Brand Home

Today’s consumers crave deeper, more meaningful connections with the brands they choose to spend their money with. Learn how to run a successful brand home with the help of this complete guide.
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WEBINAR

Building a Bulletproof Case for Brand Home Investment

With the rise in popularity of experiences over physical goods, brands are now focusing on building brand homes that offer an authentic connection to their brand and products. Join us for a live webinar with BRC Imagination Arts and Diageo, to learn more!
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UNIFIED PLATFORM

The Live Experience
Platform

How consumers and brands interact is changing. Market leaders spend more time with their customers via live online and in-person experiences resulting in greater loyalty, increased revenue, and ultimately higher lifetime value.

AnyRoad makes delivering live experiences and events easy. We eliminate data silos and empower teams by combining registration, payments, check-ins, and guest communication with real-time insights, all in one platform.

WHY ANYROAD

Build long-term relationships through experiences

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One platform, all your experiences covered

With AnyRoad’s platform, you can power all types of live experiences and empower teams with the personalization insights they need to connect with your most loyal customers.
Live Events
Bring people together

Build brand love with events of all sizes, all in a single platform.

Field Marketing
Bring your brand to life

Power field activations, sampling and pop-ups. At scale.

Classes & Education
Grow in-store traffic and sales

Build connection and community with educational experiences, online and in-store.

Tours & Tastings
Turn every visitor into a brand champion

Deliver personalized and immersive tours and tastings at brand homes and visitor centers.

Appointments & Services
Delight more guests

Generate revenue and insights with retail appointments and services.

Virtual Experiences
Develop your audience

From Facebook Live to Zoom, integrate with the right technologies to reach your audience online.

SUCCESS STORIES

Delivering Winning Brand Experiences

We’ve used AnyRoad to host over 20,000 classes a year while driving a 70% uplift in brand perception amongst participants.

THOMAS HOEHN

VP DIGITAL MARKETING

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When opening the Absolut Brand Home, we chose AnyRoad as we needed to both sell tickets and generate insights and data on consumer behaviour to help us grow the business.

ROB MAXWELL

BRAND HOME PROJECT MANAGER

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With AnyRoad, our processes are seamless and we’ve been able to use feedback to tailor the visitor experience, train our team and justify greater investment.

JOHN GAUTRAUD

BREWERY EXPERIENCE MANAGER

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Our successful relationship with AnyRoad is thanks to the company’s ability to deliver the data and insights we need to build better experiences.

ANNE HARDY

EXECUTIVE DIRECTOR

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The data and insights we surfaced through AnyRoad were key to uncovering and solving problems we didn’t know existed.

GENTRY POWER

DIRECTOR OF GUEST EXPERIENCE

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Make Every
Experience Count

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