We use cookies to collect and analyze information on site performance and usage, provide social media features, and enhance and customize content and advertisements. Learn more
May 29, 2023

How to Build a First-Party Data Strategy Through Live Experiences

Table of Contents
SHARE THIS ARTICLE

88% of digital marketers believe collecting first-party data is a priority, but many marketers do not have the right strategy to collect and leverage first-party data. So to help you get started, our guide, “How to Build a First-Party Data Strategy,” allows marketers to leverage a two-way value exchange with consumers and build a strategy to grow their first-party data.

Here is what’s inside:

  • Why live experiences and events have a data problem
  • The 4 components of a first-party data technology stack are
  • How to use first-party data to build brand loyalty and drive revenue

Download the full eBook to learn more!

Get Your Tour Ticket Revenue Calculator Now!
Get it now

EBook

How to Build a First-Party Data Strategy Through Live Experiences

How to Build a First-Party Data Strategy Through Live Experiences

88% of digital marketers believe collecting first-party data is a priority, but many marketers do not have the right strategy to collect and leverage first-party data. So to help you get started, our guide, “How to Build a First-Party Data Strategy,” allows marketers to leverage a two-way value exchange with consumers and build a strategy to grow their first-party data.

Here is what’s inside:

  • Why live experiences and events have a data problem
  • The 4 components of a first-party data technology stack are
  • How to use first-party data to build brand loyalty and drive revenue

Download the full eBook to learn more!

Get the eBook
TALK TO US

Make every experience count

Book Demo