Centralize data & insights
AnyRoad Experience Manager
Manage experiences & capture data
Powering live events and brand activations
Download the Guide
How to Build a First-Party Data Strategy, developed by AnyRoad, helps marketers leverage a two-way value exchange with consumers and build a strategy to grow their first-party data.
In this ebook, Ryan Whitney, Chief Sales Officer @ AnyRoad, explores how retailers can still exploit their brick-and-mortar advantage with strategies such as experiential retail concepts and premium services.
Today’s consumers crave deeper, more meaningful connections with the brands they choose to spend their money with. However, everything from securing investment from executives to setting clear goals to measuring success can be challenging.
We launched this online survey at
the end of 2020 to examine how brands are using digital
experiences to engage consumers during the COVID-19
AnyRoad aggregated data between 2019-2021 from more than 200 customers like Diageo, Anheuser-Busch, Sierra Nevada, Founders Brewing, and members of the Kentucky Distillers Association to identify key trends and help brand homes make the most out of the 2022 recovery.
A global benchmark report on key trends shaping the future of experiential marketing, where we examine how brands are using digital experiences to engage consumers during the COVID-19 pandemic.
The Experiential Trends Report, developed by AnyRoad, shares operational and behavioral trends in the Experience Economy. The trends cover in-person and virtual experiences, ranging from in-store appointments and services to activations to tours and classes.
Building brand love with personalized color consultations, in-store and online, with a +60 NPS improvement from pre- to post- brand experience!
Using insights to grow revenue per visit by 36%
Direct-to-Consumer insights from a Two-Sided Experiential Marketplace
20,000 Experiences in 12 months—Scaling Experiential with Michaels
Setting the Bar for Net Promoter Score: Founders Brewing and AnyRoad
Crafting a world class visitor experience with unique insights
Leveraging data and insights to build better experiences and grow sales 40%
AnyRoad aggregated data from 200 brands to identify key trends and help brand homes make the most out of the 2022 recovery.
Whether you’re looking to evaluate the effectiveness of your programs or understand why they’re working, with AnyRoad Atlas you can now slice and dice data in ways that give you a clear understanding of what’s driving impact.
In this webinar hosted by Adweek, Diageo, BRC Imagination Arts, creators of the experience, and AnyRoad give you an inside look at Johnnie Walker Princes Street’s participatory, personalized and highly immersive visitor experience.
From pop-up activations to in-store events, brands like Nestlé, Anheuser Busch, Diageo, and Tabasco count on AnyRoad to measure the impact of their experiences, both in-person and online.
The 2021 Experiential Trends are based on aggregated data from more than 400 customers that use AnyRoad to power their branded experiences, including Budweiser, Honda, Michaels, and Tabasco.
Jonathan Yaffe, CEO, and Co-founder at AnyRoad discusses how data-driven experiences can help build a complete customer profile while creating an enjoyable experience for the user.
With vaccines providing a light at the end of the tunnel, the return of in-person experiences is imminent and experiential brands will emerge even stronger than ever post-pandemic.
With mass vaccination programs and federal relief underway, consumers are optimistic–and it’s time for reopening. UCLA economists predict a ‘euphoric resumption of social activity’ is on the horizon, which will result in a period of the strongest economic growth we’ve seen in over 60 years.
The State of Virtual Events 2021 is a global benchmark report on the key trends shaping the future of experiential marketing.
The team at AnyRoad has compiled over 200 virtual events and experiences and analyzed them for common characteristics to provide you with tactical insights.
As brands revive experiences and face financial constraints they couldn’t have seen coming, they are facing renewed scrutiny of experiential marketing budgets. Just how effective are experiences at building brand loyalty and changing brand perception?
We’ve seen a proliferation of online events since the onset of COVID-19. The experiences that stand out are interactive and trigger our senses.
We’ve seen a proliferation of online events since the onset of COVID-19. The team at AnyRoad compiled over 150 interactive experiences and analyzed them for common characteristics.
See how AnyRoad improves the management of your brand home by unifying customer and performance which makes your team smarter and more efficient.