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A New Era of Luxury: Experience Is Key

Thanks for tuning in for Polaris, a webinar series of interviews with senior business executives, founders, and creatives. You’ll hear from leading executives and uncover best practices on how to build impactful, lasting relationships with consumers.

In this episode, Greg Klingaman, Global Reserve Retail Director at Diageo, and Daniel Yaffe, COO & Co-founder at AnyRoad talk about the new era of luxury retail and what role physical stores as we know them, have in the evolving retail landscape.

They also talk about Diageo’s recent opening of Johnnie Walker Princes Street in Edinburgh, an exquisite brand experience center and retail flagship for the world’s #1 Scotch whisky.

Watch on YouTube

Contact us if you have any questions on measuring the impact of your experiences, or if you would like to be a guest on Polaris.

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