With the continuation of GDPR and the enhancement of CCPA, brands and marketers must find new ways to compile data on customers and users. The best way? Gather it yourself.
In this webinar, Jonathan Yaffe, CEO, and Co-founder at AnyRoad discusses how data-driven experiences can help build a complete customer profile while creating an enjoyable experience for the user.
Watch the recording below to learn how AnyRoad has worked with brands to collect insights before, during, and after experiences, to uncover what data points experiential marketing offers, and to understand how brand experiences add value in a post-GDPR world.
Contact us if you have any questions on measuring the impact of your experiences.