🥃 Spirits & Distilleries

Your brand events build the kind of loyalty that no ad campaign can. Now measure it.

AnyRoad helps outdoor and athletic brands manage product demos, trail events, brand-sponsored adventures, and community experiences — while capturing participant data and proving loyalty impact.

Get a Demo

Download the Community ROI Guide

Trusted by Leading Brands

Absolut

Diageo

Proximo

Campari

+36%
Guest Revenue

+69%
More Guest Data

+16 pts
NPS Lift

+23%
Monthly Revenue

The Problem

Outdoor brands live and die by community. Are you measuring yours?

📊

You’re running trail runs, product demos, and sponsored events that create fiercely loyal customers — but you can’t quantify the impact

🔗

Event participants are your highest-value customers, but their data lives in disconnected registration spreadsheets

🛠️

You know that the person who attends your mountain bike demo buys your bikes — but you can’t prove it to the CFO

how anyroad helps

Turn every event into a measurable community growth engine

fullview data capture

Capture every participant

FullView captures data from every person at your event, building rich profiles of your most engaged community members — the people most likely to buy and recommend your products.

+69%

more guest data - Upcoming Sprint

roi attribution

Connect the experience to the purchase

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+36%

guest revenue per visit - Absolut

pinpoint ai

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+16 pts

NPS Improvement - Diageo

schedule-based pricing

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+23%

monthly revenue - early adopters

Want to see what this looks like for your program?
Use or free ROI Calculator to estimate your revenue potencial

Calculate Your ROI

Outdoor brands using AnyRoad see 85%+ brand conversion rates from their experiential programs, meaning the vast majority of event participants leave more likely to choose — and recommend — the brand.

Customer Name

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+36%

Guest revenuen per visit

+69%

More guest data captured

+16 pts

NPS Improvement

+23%

Monthly Revenue Uplift

The platform